About BeautyCraft

On behalf of our family we are grateful to our beauty industry partners and we thank you for considering Beauty Craft as a distributor partner for your business. 

Sincerely,

The Wexler Family

Our mission

at Beauty Craft is focused on providing salons, spas and stylists different ways to elevate their business and professional craft.

Our vision

is to impact our customers in a powerful way that makes their life easier, safer and more profitable. We are actively identifying new opportunities that our customers will find relevant, current and applicable to their business.

Our commitment

is to partner with brands that offer products and services that are sold through salons and spas not around them. We partner with brands that can support our customers with relevant educational platforms, strong social media presence and rewards programs.

Our family

has been in the industry since 1928 and we are proud to be a 3rd generation privately owned company. Our business is built on our core family values of service, honesty and respect.

Beauty Craft logo on a glass window with a brick wall and plants in the foreground

Beauty Craft partners with salons, spas, and stylists to support both their craft and their business. We represent thoughtfully chosen brands that deliver education, innovation, and measurable value to the professional channel. Our role is simple: provide the products, resources, and expertise professionals rely on to grow.