{"product_id":"root-cover-up-color-wow","title":"Root Cover Up","description":"\u003cp\u003eFast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch2 class=\"strapline\" style=\"box-sizing:border-box;margin:20px 0px 30px;padding:0px;border:0px;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-weight:400;line-height:1em;font-family:'univers lt w01_55 roman1475956', Verdana, Arial, sans-serif;font-size:26px;vertical-align:baseline;text-rendering:optimizelegibility;background-color:#ffffff;\"\u003eCover greys and dark roots, refresh highlights, thicken \u0026amp; perfect thinning hairlines\u003c\/h2\u003e\u003cdiv class=\"product-intro\" style=\"box-sizing:border-box;margin:0px 0px 20px;padding:0px;border:0px;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-weight:700;line-height:inherit;font-size:14px;vertical-align:baseline;color:#0a0a0a;background-color:#ffffff;font-family:'univers lt w01_55 roman1475956' !important;\"\u003e\u003cdiv class=\"std\" style=\"box-sizing:border-box;margin:0px;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;position:relative;max-width:none;\"\u003e\u003cul style=\"box-sizing:border-box;margin:20px 0px;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;list-style-position:outside;list-style-image:initial;\"\u003e\n\u003cli style=\"box-sizing:border-box;margin:0px 0px 0px 1.5em;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;\"\u003eCovers grey seamlessly, even covers dark roots and extends highlights without peroxide\u003c\/li\u003e\n\u003cli style=\"box-sizing:border-box;margin:0px 0px 0px 1.5em;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;\"\u003ePrecise application, no mess like sprays\u003c\/li\u003e\n\u003cli style=\"box-sizing:border-box;margin:0px 0px 0px 1.5em;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;\"\u003eNever stiff, sticky or waxy like mascaras and crayons\u003c\/li\u003e\n\u003cli style=\"box-sizing:border-box;margin:0px 0px 0px 1.5em;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;\"\u003eLooks completely natural, mimics hair’s reflective qualities\u003c\/li\u003e\n\u003cli style=\"box-sizing:border-box;margin:0px 0px 0px 1.5em;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;\"\u003eWater resistant formula, you can even swim in it\u003c\/li\u003e\n\u003cli style=\"box-sizing:border-box;margin:0px 0px 0px 1.5em;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;\"\u003eNo waxes, dyes or parabens\u003c\/li\u003e\n\u003cli style=\"box-sizing:border-box;margin:0px 0px 0px 1.5em;padding:0px;border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;\"\u003eCan also be used to fill in hairlines and cover gaps to create the look of thicker hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/div\u003e\u003c\/div\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Color Wow","offers":[{"title":"Black","offer_id":55496449949769,"sku":"134040","price":17.25,"currency_code":"USD","in_stock":true},{"title":"Blonde","offer_id":55496449982537,"sku":"134036","price":17.25,"currency_code":"USD","in_stock":false},{"title":"Dark Blonde","offer_id":55496450015305,"sku":"134042","price":17.25,"currency_code":"USD","in_stock":false},{"title":"Dark Brown","offer_id":55496450048073,"sku":"134039","price":17.25,"currency_code":"USD","in_stock":false},{"title":"Light Brown","offer_id":55496450080841,"sku":"134037","price":17.25,"currency_code":"USD","in_stock":true},{"title":"Medium Brown","offer_id":55496450113609,"sku":"134038","price":17.25,"currency_code":"USD","in_stock":false},{"title":"Platinum","offer_id":55496450146377,"sku":"134035","price":17.25,"currency_code":"USD","in_stock":true},{"title":"Red","offer_id":55496450179145,"sku":"134041","price":17.25,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0966\/1910\/2281\/files\/BLACK_ROOT_COVER_UP_prdcode_4270_l_screen_shot_20190731_at_3.39.36_pm_288aafb0-1fc6-4f3e-8e4f-5b7128cff8f2.png?v=1771370376","url":"https:\/\/beautycraft.com\/products\/root-cover-up-color-wow","provider":"Beauty Craft","version":"1.0","type":"link"}